WordPress itself is very powerful, but really make a website good to use, good-looking, good maintenance, but also rely on plug-ins to "armed". There are many free WordPress PluginPowerful and easy to use for novice webmasters and small to medium sized websites.

This article is a selection of 10 free plugins that have a solid reputation among WordPress users, covering search optimization, security, page design, and backup recovery,E-commerce Operationand many more to help you create a professional-grade website.

1. Rank Math - Free but Powerful SEO Tool

Purpose: Make it easy for websites to appear in search results

Rank Math It is a free SEO Plugin , very comprehensive features , suitable for most Chinese and English sites . It supports article keyword optimization, automatic generation of sitemaps, Schema tags, 404 page monitoring, redirection and other functions.

together with Yoast Compared to Rank Math, the free version of Rank Math includes multi-keyword optimization,WooCommerce Support, title and description auto-generation,redirectsand other useful modules at no extra cost.

2. WPForms Lite - drag-and-drop form builder

Purpose: Quickly create common forms such as "Contact Us".

WPForms It is the most newbie-friendly form plugin. It offers an intuitive drag-and-drop interface to quickly add fields such as name, email, text box, dropdown menu, etc. It also supports email notification feature.

Ideal for simple form scenarios where you want to set up basic contact forms, appointment signups, feedback collection, etc.

3. WP Rocket - Improve the overall loading speed of your website.

Purpose: Improve web page responsiveness, reduce bounce rate

WP Rocket It's a performance optimization plugin that is itself paid, but installs and instantly speeds up your website without complicated setup. It integrates page caching, CSS/JS merging anddelayed loading, image lazy loading, database cleanup, preloading features, etc. It's almost a one-stop solution to the problem of slow loading. Even if you're not too tech savvy, enabling it will make it obvious that web pages open faster.

4. Wordfence Security - Total WordPress Security

Purpose: to prevent the website from being brushed, hung, blasted login

Wordfence Provides basic firewall, malware scanning, limiting login attempts, blocking suspicious IPs, viewing real-time traffic, and other security features.

The plugin installs with little to no additional configuration and is suitable for all WordPress sites to use as basic protection.

5. UpdraftPlus - automated backup recovery without the hassle

Purpose: Backup website to prevent data loss or attacks

When something goes wrong with a website, the biggest fear is not having a backup.UpdraftPlus You can set up regular automatic backup of website data, and support synchronization of backup files to Google Drive, Dropbox and other clouds.

When you encounter a failure, you can restore your website with one click, saving your time and effort.

6. WooCommerce - Open a store for free and start here!

Purpose: To enable merchandising in WordPress websites.

WooCommerce It is the most popular open source e-commerce solution. Through it, you can easily add products, set prices, manage inventory, support online payment, but also with other plug-ins to expand logistics and invoices,couponand other features.

Ideal for any user who wants to add the ability to sell goods or services to their website.

7. Elementor - Create personalized pages with zero code

Purpose: Drag and drop to design homepage, landing page, showcase page

Elementor It is a powerful page builder plugin. You can add graphic modules, buttons, videos, rotate, split columns and other content by drag and drop, so that the page is free to layout and style uniformity, no longer subject to the theme restrictions.

The free version is suitable for personal sites, showcases, landing pages, etc., while the Pro version supportsthematicAdvanced features such as builders, forms, etc.

8. Smush - automatic image size optimization

Purpose: Compress images to improve loading speed

Smush Automatically compresses images as they are uploaded, significantly reducing their size without compromising visual quality. It also supports batch compression of existing images and enabling delayed loading for images.

Especially suitable for blogs, portfolios, photography or e-commerce sites with a lot of image content.

9. Redirection - Jump and 404 monitoring tool

Purpose: To avoid old links failing to affect SEO

Redirection is the setting of the301A good tool for permanent redirection. When you change the article link, delete the page, migrate the column structure, it allows users to automatically jump to the new address, to avoid the "page does not exist".

At the same time, it records404Error log for you to fix dead links in time.

10. Table of Contents Plus - automatic generation of article catalogs

Purpose: add table of contents to long articles to improve reading efficiency

This plugin automatically generates H2, H3, etc. headings from your posts based on thecatalogs, support anchor jump, default expand/collapse, position customization and other settings.

Ideal for websites that write tutorials, guides, and Q&A content to help visitors quickly navigate and locate sections of interest.

In summary: start with the basic plugin and improve the site's functionality step by step

If you just started using WordPress to build a website, plug-ins do not load too much, must be "useful, stable, easy to maintain" as the standard. Suggestions from the following categories to start:

• Doing SEO: Using Rank Math
• Adding forms: with WPForms Lite
• Speed up: with LiteSpeed Cache
• Anti-intrusion: with Wordfence
• Preventing accidents: with UpdraftPlus
• Want to sell: Add WooCommerce
• Want to make a page: install Elementor
• Tudor site: with Smush
• Link Stabilization: Add Redirection
• Longer articles: use the directory plugin

Most of these plugins are free, easy to install, have many users, and are easy to look up when you have questions, making them a very trustworthy tool in the WordPress site building process.

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